For the three years I have been doing internet marketing, I have been building blogs and satellite sites to build backlinks and traffic. I call them satellite sites whereas some people call them feeder sites. Early on I learned about linkwheels and began to use them for my sites.

Feeder sites are remotely hosted websites, housed by third party service providers who offer a place for people to create webpages, develop blogs, and share their article content. Popular places to build feeder sites are Squidoo, Hubpages, Blogger.com, and WordPress.com. When these feeder sites are built on multi user sites like Squidoo and Hubpages, they are deemed to be authority sites by the search engines so you benefit from the “authority connection” you are given when you submit content that includes a link back to your site.

When I develop a site for the first time–usually it is a blog–after I do the keyword research and select the keywords for which I want to rank, I order my articles. At least one article for each of the keywords is written so that I will have a unique article to use. After I receive the unique article and do my thing to it–I usually end up editing them extensively–I put the article through a spinner so I will end up with enough articles to use on my feeder sites. I also check the articles manually to make sure that they can stand alone as a unique article.

Fortunately, one of my outsourcers is very good at building feeder sites so he gets the task to do so. You should see the spreadsheet that has all of the feeder sites listed. It is huge. For each money site blog, there are six feeder sites. Taking care of all of these sites is like having a ten acre garden just to produce vegetables for your home. Feeding and watering them is quite a task.

Some of these satellite sites are as nice as any blog you could find. The multi-user blog platforms like weebly, zimbio, blinkweb, vox, wetpaint and others have all been upgrading. When you build a blog there now, they have really nice templates and for a nominal yearly fee you can upgrade so that you have a lot of choice as to site design. As a result, your satellite blog looks as good as your money blog.

It is one of my monthly tasks to have someone tend this garden and so the backinks and traffic that they generate continue. A part of this feeder strategy is that you have to social bookmark, submit rss to aggregators, and ping their feeds. For Squidoo and Hubpage, it is a good idea to visit the sites of others and make comments so that they will come and comment on yours. If you do this, their effectiveness increases. The other multi-user blogs have a set up that is similar and you also can visit other sites in your niche and comment. It is also a good idea to do article marketing and put links on them to your feeder sites. There is a whole strategy how to optimize this work.

Technorati Tags: Backlinking, linkbuilding, traffic building

Backlinking is so important to the success of a website. It is absolutely necessary to build backlinks to get your site in the indexed position you want it to have. Most people when they do their keyword research know going in that they have competition for that keyword and yet they still want it to appear in the top three positions on that page in Google search results. Surely they know that it is going to take some work to get there.

Or do they? My experience in a number of forums lately make me think that people really just want to wave a magic wand and have all of the backlinks appear. If you buy one service that promises to land you on the first page of Google, is that all you have to do? The more you pay for the service the more powerful it is suppose to be. Does this sound cynical? I have heard too many times lately people saying that they are getting a refund when that magic did not occur after a few days or maybe a week or two.

They just do not get that building the backlinks takes work. You get backlinks from a lot of your traffic efforts too. They do not realize that backlinking and traffic building can go hand in hand. Article marketing builds backlinks (or it did) along with social bookmarking, blog commenting, forum posting, etc. They also build traffic to your website.

In fact the idea behind your backlinking strategy should be to build them in a normal pattern and have variety in the kinds of backlinks you have pointing to your site. Even a certain percentage of “nofollow” backlinks can help. Don’t ignore search engine optimization as well. SEO is so important to your success here.

The powerful services that build a lot of backlinks for you help too. Sooner or later you might hear that some of the automated backlink building doesn’t work as well as backlinks built manually. That is not to say that you should not use them. Give them a try. You might benefit in two ways–gain experience with them and actually get some good backlinks. Don’t just take someone else’s word. Try them out.

Learning some of these lessons can be difficult. The answer is not to give up. Anything worthwhile takes work. You are not going to fill your bank accounts by using magic wands.

To learn more about backlink building, please visit Backlink Building and download that great ebook so you can learn the best tactics to use.

Technorati Tags: Backlinking, Internet Marketing, SEO